
What is EXPO?
EXPO is the largest and most authentic base of product focused videos available.
EXPO's knowledge base consists of over 300,000 videos uploaded by thousands of authentic product owners who share their unbiased consumer experiences. These consumer-generated videos are shared wherever shoppers seek product information, including on expotv.com, shopping engines, retail websites, YouTube, and manufacturer sites. Brands are invited to support the voices of unbiased product owners on Expo's flexible, transparent platform.
Why do brands work with EXPO?
- 9 out of the 10 most trusted sources of product information were other consumers (Source: Universal McCann, 2008)
- 136 million people watch videos online, total video streams increased 31% (Source: Nielsen Video Census, July 2009)
- 93% of social media users believe a company should have a presence in social media (Source: Cone)
- The number of user generated content creators will grow to 115 million in 2013, about 52% of all internet users (Source: eMarketer, December 2008)
These brands support the authentic voice of consumers through EXPO:
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Number of views on EXPO videos on ExpoTV.com, YouTube, shopping engines, etc.
Number of products on EXPO ranging from CPG to automobiles
Average number of times our users log in to EXPO per month.